Academic Community

• Track Co-chair, Digital & Social Media Marketing Track, 2025 American Marketing Association Winter Academic Conference (2025)
  
• Guest Editor, Special Issue, Journal of Marketing Theory and Practice (2024)
• Track Co-chair, Influencer Marketing Track, Society for Marketing Advances Conference (2024)
• Editorial Review Board, Journal of Marketing Theory and Practice (2023-present)
• Editorial Review Board, Journal of Marketing Education (2023-present)
• Session Chair, Society for Marketing Advances Conference (2023)
  
• Judge, Marketing Management Association Outstanding Teacher-Scholar Doctoral Student Competition (2022)
• Editorial Review Board, Marketing Education Review (2021-present)
• Session Chair, Society for Marketing Advances Conference (2020)
• Track Chair, Digital and Social Media Marketing Track, Academy of Marketing Science Annual Conference (2020)
• Guest speaker, Society for Marketing Advances Doctoral Consortium (2019)
• Session Chair, Marketing Management Association Fall Educators' Conference (2019)
• Director of Academic Placement Services, Society for Marketing Advances (2019-2022)
• Reviewer for Journal of Marketing Theory and Practice (2019-present)
• Reviewer for Marketing Education Review (2019, 2020)
• Reviewer for Academy of Marketing Science Annual Conference (2017)
• Reviewer for Journal of Marketing Education (2016, 2021)
• Reviewer for Society for Marketing Advances Conference (2016, 2015)
• Reviewer for Association of Marketing Theory and Practice (2016, 2017)
• American Marketing Association Case Competition Judge (2014)
• Reviewer for Academy of Marketing Science World Marketing Congress (2014)

University

Texas State University

• Search Committee - Advanced Associate Professor (March 2023 - present)
  
• Department of Marketing Library Representative (2021 - present)
  
• Search Committee - Fields Chair in Business Analytics (August 2021 - present)
• Search Committee - Director, IDEA Center (June 2021 - August 2021)
• Substitute representative, McCoy College of Business Undergraduate Curriculum Committee (spring 2021)
• Social Media Manager, Department of Marketing (2020-present)
• Master of Science in Marketing Research and Analysis Committee (2019-present)
• Guest speaker, American Marketing Association (2019)

University of Southern Mississippi

• ADA Committee (2018-2019)
• LinkedIn Development Committee (2017–2019)
• Client Feedback Committee, Chair (2017–2019)
• Library Liaison (2016–2019)

​Southeastern Louisiana University

• College of Business Merit Instrument Committee (2010–2011)
• Faculty Advisor to Southeastern Louisiana University Collegiate Chapter of the American Marketing Association (2010–2011)
• College of Business AACSB Policy on Faculty Qualifications Committee (2009–2010)
• Department of Marketing and Supply Chain Management Assessment Committee (2009–2010)
• Department of Marketing and Supply Chain Management Merit Instrument Revision Committee (2008–2009)

Community

• Benedict Day School Parent-Teacher Association (2018-2019)​
  
• South Mississippi Arts Association
• Oak Grove Middle School Parent-Teacher Organization (2017–2018)
• Long Leaf Elementary School Parent-Teacher Organization (2016-2017)
• Heritage Land Use and Business Development Committee (2014–2015)
• Heritage Crime and Safety Committee (2014–2015)
• Bette Perot Elementary Campus Educational Improvement Committee, elected member (2012–2015)
• Bette Perot Elementary Parent-Teacher Association (2011–2016)
• Greater New Orleans Sigma Kappa Sorority Alumnae Chapter
  • Vice President of Programming (2010–2011)
  • President (2008–2010)
• Advisory Board of Epsilon Beta Chapter of Sigma Kappa Sorority at University of New Orleans
  • Advisor to Vice President of Recruitment (2008–2011)